Tag: orders
Why it’s so hard for Ford to catch up with F-150 Lightning orders
The F-150 Lightning production line at Ford’s factory in Dearborn, Michigan. Jeff Kowalsky/AFP/Getty Images Ford had to literally tear down the walls of its factory to cope with demand for the electric F-150. Darren Palmer told Insider that Ford was surprised by the number of orders for the Lightning. He said that meeting customers’ expectations
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